Last updated: 20 October 2026
Introduction
Welcome to ToolsareFriends (“we”, “our” or “us”). We operate toolsarefriends.com (the “Site”), a free website offering online calculators, converters, generators and checkers. We respect your privacy and want to be transparent about the information we collect when you use the Site. This Privacy Policy explains what data we collect, why we collect it, which third parties are involved, and the choices available to you. By using the Site, you agree to the practices described in this policy.
Information We Collect
You do not need an account and we do not ask you to register to use our tools. However, like most websites, some information is collected automatically when you visit the Site:
- Log and device data: your IP address, browser type and version, device type, operating system, the pages you visit, the date and time of your visit, and the page that referred you to us.
- Cookies: small text files placed on your device by the Site and by third parties such as Google. Cookies help the Site function, remember preferences, measure traffic and serve advertising.
- Analytics data: we use Google Analytics to understand how visitors use the Site, for example which tools are most popular and how long pages are viewed. Google Analytics collects usage statistics using cookies and similar technologies.
- Advertising data: we display advertisements through Google AdSense. Google and its advertising partners may use cookies to serve adverts based on your prior visits to this Site and to other websites across the internet.
- Information you send us: if you contact us through the Contact Us page or by email, we receive your name, email address and the contents of your message so that we can reply.
How We Use Your Information
We use the information described above to:
- run, maintain and improve the Site and our tools;
- understand which tools visitors find useful so that we can improve them;
- measure traffic and the performance of our content;
- respond to questions and messages you send us;
- display advertising that helps keep our tools free to use; and
- detect, prevent and address technical problems, misuse or security issues.
We do not sell your personal information to third parties.
Cookies and Similar Technologies
The Site uses three broad types of cookies. Strictly necessary cookies are required for the Site to load and function securely. Analytics cookies, set by Google Analytics, help us count visits and understand visitor behaviour in aggregate. Advertising cookies, set by Google AdSense and its partners, are used to personalise adverts and measure their performance. When cookies require your consent, you can accept or manage them through the cookie notice shown on the Site. You can also control or delete cookies at any time through your browser settings, although blocking some cookies may affect how parts of the Site work.
Third-Party Services
We rely on services provided by Google, including Google Analytics and Google AdSense. These services may collect and process information as described in Google’s own privacy policy, and Google may combine information collected from this Site with information from other websites you visit. You can read more in Google’s guide on how Google uses information from sites that use its services. The Site may also link to external websites. We are not responsible for the privacy practices of those websites, and we encourage you to read their privacy policies.
Your Choices and Opt-Outs
You have several ways to control how your information is used:
- Cookie consent and settings: use the cookie notice on the Site, or your browser settings, to accept, block or delete cookies.
- Google Ad Settings: visit Google’s Ad Settings to opt out of personalised advertising from Google.
- Google Analytics opt-out: install the Google Analytics Opt-out Browser Add-on to prevent your data from being used by Google Analytics.
- Industry opt-outs: you can opt out of interest-based advertising from many providers via aboutads.info.
Data Retention
We keep personal information only for as long as is necessary for the purposes set out in this policy. Analytics data is retained in line with our Google Analytics settings, server logs are kept for a limited period for security and troubleshooting, and messages you send us are kept only for as long as needed to deal with your enquiry. When information is no longer required, we delete it or anonymise it.
Children’s Privacy
The Site is intended for a general audience and is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe that a child has provided us with personal information, please contact us so that we can delete it promptly.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to the Site or to legal requirements. Any changes will be posted on this page with a revised “last updated” date. Your continued use of the Site after changes are posted means you accept the updated policy.
Contact Us
If you have any questions about this Privacy Policy or about how your information is handled, please get in touch through our Contact Us page and we will be happy to help.